Over the past few years, a resurgence of the populist agenda has made itself apparent in the western world. In light of the recent socio-economical precarity, some personages have propped themselves up as beacons of the current iteration of neo-populism. Intent on using their newfound popularity in what could best be described as a low-key power grab, these people offer a profound insight into what truly makes populism tick -language. This paper is going to try and dissect the very foundation of populism, how it relates to the rest of the relevancies of the world we live in, and will feature a particular focus on the language and mannerisms of any given populist. First discussed will be the exact definition of this movement, as well as the makings of the ongoing populist craze. After the basics are in place, some space will be given to historical populists by the likes of Adolf Hitler and, arguably, George Wallace. All of this combined will form the core framework that is necessary for further discussion and explanation of the problem at hand. Once that is specified, this dissertation willfocus on the lead-up to contemporary populism. Parallels will be drawn between the historical and modern-day leaders, with added context wherever it might be necessary. All of the relevant matter will then be related to language, which includes but is notlimited to verbal and visual communication, body language, the role of media, public speaking and the like. The final part of this paper will be dedicated to showcasing some of the ways in which populist demagoguery may well best be countered.