The aim of the conducted research was to examine the attitudes towards body weight in preschool children, as well as the effects of parental variables (beliefs about controllability of weight, control over the child's diet, body (dis)satisfaction and investment in physical appearance) on children's attitudes. In total 60 children (32 girls and 28 boys), aged 3 to 7, who attend kindergartens in the Istrian County, participated in the research. Also 60 mothers and 60 fathers of the examined children in the age range of 27 to 57 participated. The Adjective Attribution Task, the Friend Selection Task, the Body Weight Perception Task and the Weight Controllability Scale were conducted with each child. Their parents were given a questionnaire that contained a scale on attitudes towards obesity, body (dis)satisfaction, diet control and investment in physical appearance. It was found that children attributed the most negative qualities to obese figure and generally showed a lower preference for that figure. No statistically significant correlation was obtained between the perception of weight and the assignment of negative adjectives to the obese body figure. Also, no distribution was obtained that can be tested when checking whether children choose an equal number of different body figures with regard to the perception of their body weight. In addiotion, it was found that children's beliefs about the controllability of weight are not related to their preferences for different body figures. Further, social stereotypes of mothers related to appearance are related to mode in the field of friendship in children. The research indicates negative attitudes of children towards obese people and the need to plan interventions to reduce these attitudes. Future research should examine additional factors related to the formation of children's attitudes that are not covered in this research and address the shortcomings of the conducted research in order to better understand the development of children's attitudes towards obese people.